{"id":5035,"date":"2026-07-09T08:41:28","date_gmt":"2026-07-09T08:41:28","guid":{"rendered":"https:\/\/ipacademy.nipo.gov.ua\/?p=5035"},"modified":"2026-08-17T09:16:20","modified_gmt":"2026-08-17T09:16:20","slug":"announcing-a-series-of-strategic-sessions-as-part-of-the-play-pay-use-music-legally-information-campaign","status":"publish","type":"post","link":"https:\/\/ipacademy.nipo.gov.ua\/en\/announcing-a-series-of-strategic-sessions-as-part-of-the-play-pay-use-music-legally-information-campaign\/","title":{"rendered":"Announcing a Series of Strategic Sessions as Part of the \u00abPlay &amp; Pay: Use Music Legally\u00bb Information Campaign"},"content":{"rendered":"\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading\">Music in Hospitality: Creating the Right Atmosphere or Creating Legal Risks?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Music is an essential part of the atmosphere in HoReCa establishments. It moulds guests&#8217; impressions, influences their mood, and enhances their overall experience in restaurants, caf\u00e9s, bars, and hotels. At the same time, the use of music involves legal considerations that often remain overlooked by businesses.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Most establishments play music every day without realizing that its use may require appropriate legal authorization. In fact, many business owners begin to consider these issues only when they need to obtain permission to use music or are served with their first claims regarding unauthorized use.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">These are precisely the issues addressed by the \u00abPlay &amp; Pay: Use Music Legally\u00bb series of strategic sessions. The sessions are designed as interactive discussions featuring practical scenarios, analysis of real-life cases, and Q&amp;A with experts. The primary focus will be on the challenges businesses encounter in their day-to-day operations.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">The First Strategic Session for HoReCa Professionals<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\">\n\n                                                                        \n    \n  <picture>\n    <source type=\"image\/webp\" sizes=\"100vw\" srcset=\"https:\/\/ipacademy.nipo.gov.ua\/wp-content\/uploads\/2026\/07\/muz\u044bka-dlya-gostej-scaled-100x0-c-default.webp 100w, https:\/\/ipacademy.nipo.gov.ua\/wp-content\/uploads\/2026\/07\/muz\u044bka-dlya-gostej-scaled-200x0-c-default.webp 200w, https:\/\/ipacademy.nipo.gov.ua\/wp-content\/uploads\/2026\/07\/muz\u044bka-dlya-gostej-scaled-400x0-c-default.webp 400w, https:\/\/ipacademy.nipo.gov.ua\/wp-content\/uploads\/2026\/07\/muz\u044bka-dlya-gostej-scaled-600x0-c-default.webp 600w, https:\/\/ipacademy.nipo.gov.ua\/wp-content\/uploads\/2026\/07\/muz\u044bka-dlya-gostej-scaled-800x0-c-default.webp 800w, https:\/\/ipacademy.nipo.gov.ua\/wp-content\/uploads\/2026\/07\/muz\u044bka-dlya-gostej-scaled-1200x0-c-default.webp 1200w, https:\/\/ipacademy.nipo.gov.ua\/wp-content\/uploads\/2026\/07\/muz\u044bka-dlya-gostej-scaled-2400x0-c-default.webp 2400w, https:\/\/ipacademy.nipo.gov.ua\/wp-content\/uploads\/2026\/07\/muz\u044bka-dlya-gostej-scaled.webp 2560w\">\n    <source type=\"image\/jpeg\" sizes=\"100vw\" srcset=\"https:\/\/ipacademy.nipo.gov.ua\/wp-content\/uploads\/2026\/07\/muz\u044bka-dlya-gostej-scaled-100x0-c-default.jpg 100w, https:\/\/ipacademy.nipo.gov.ua\/wp-content\/uploads\/2026\/07\/muz\u044bka-dlya-gostej-scaled-200x0-c-default.jpg 200w, https:\/\/ipacademy.nipo.gov.ua\/wp-content\/uploads\/2026\/07\/muz\u044bka-dlya-gostej-scaled-400x0-c-default.jpg 400w, https:\/\/ipacademy.nipo.gov.ua\/wp-content\/uploads\/2026\/07\/muz\u044bka-dlya-gostej-scaled-600x0-c-default.jpg 600w, https:\/\/ipacademy.nipo.gov.ua\/wp-content\/uploads\/2026\/07\/muz\u044bka-dlya-gostej-scaled-800x0-c-default.jpg 800w, https:\/\/ipacademy.nipo.gov.ua\/wp-content\/uploads\/2026\/07\/muz\u044bka-dlya-gostej-scaled-1200x0-c-default.jpg 1200w, https:\/\/ipacademy.nipo.gov.ua\/wp-content\/uploads\/2026\/07\/muz\u044bka-dlya-gostej-scaled-2400x0-c-default.jpg 2400w, https:\/\/ipacademy.nipo.gov.ua\/wp-content\/uploads\/2026\/07\/muz\u044bka-dlya-gostej-scaled.jpg 2560w\">\n    <img class=\"\" width=\"2560\" height=\"1340\" alt=\"\u043c\u0443\u0437\u044b\u043a\u0430 \u0434\u043b\u044f \u0433\u043e\u0441\u0442\u0435\u0439\" src=\"https:\/\/ipacademy.nipo.gov.ua\/wp-content\/uploads\/2026\/07\/muz\u044bka-dlya-gostej-scaled.png\" loading=\"lazy\">\n  <\/picture>\n\n<\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The first event in the series, <strong>\u00abMusic for Guests or an Unexpected Bill: Copyright in the HoReCa Sector\u00bb<\/strong>, will take place on <strong>July 28, 2026, at 4:00 PM (Kyiv time).<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The session is intended for owners, executives, administrators, and managers of restaurants, caf\u00e9s, bars, hotels, and other HoReCa businesses seeking to ensure that their use of music complies with copyright legislation and current business practices.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">During the session, participants will work through real-life scenarios commonly faced by HoReCa establishments, analyze practical case studies, and, together with experts, develop practical approaches to the lawful use of music.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Participants will have the opportunity to:<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>identify which intellectual property objects are used in their business operations and determine which require appropriate legal authorization;<\/li>\n\n\n\n<li>assess whether their current music-use practices comply with applicable legislation and identify the issues that deserve immediate attention;<\/li>\n\n\n\n<li>examine common mistakes made by HoReCa businesses and learn how to avoid them;<\/li>\n\n\n\n<li>determine when permission is required to use music, who grants such permission, and how the licensing system operates;<\/li>\n\n\n\n<li>receive expert answers to questions related to their own business and obtain practical recommendations.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Following the strategic session, participants will be able to assess their current music use for legal compliance, identify priority risk areas, and outline concrete steps to secure proper licensing for their venues.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Speakers<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Olha Kulinich<\/strong> \u2013 Head of the Intellectual Property Academy Department at <strong>UANIPIO<\/strong>, Doctor of Law, Associate Professor;<\/li>\n\n\n\n<li><strong>Kateryna Vlasenko<\/strong> \u2013 Head of the Legal Department of the <strong>NGO \u00abUkrainian Agency for Copyright and Related Rights\u00bb<\/strong>.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Date and Format<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Date:<\/strong> July 28, 2026, at 4:00 PM (Kyiv time)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Format:<\/strong> Online (Zoom)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Participation in the strategic session is free of charge. All participants attending the event will receive a certificate of participation.<\/p>\n\n\n\n<p class=\"has-base-black-color has-text-color has-link-color wp-elements-90e3a88f3bec7a33a7a257c1a281efb7 wp-block-paragraph\"><strong>Register <a href=\"https:\/\/docs.google.com\/forms\/d\/e\/1FAIpQLSdPO8dXflSBI19dRwwjpPb48kbJ7nEZ841aJgytgjS10Y81HA\/viewform?usp=publish-editor\" title=\"\">HERE<\/a>.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Please note that registration is open until <strong>July 27, 2026 (inclusive).<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Participants are also encouraged to prepare their questions or share examples from their own professional practice in advance. Part of the session will be dedicated to discussing these cases and identifying practical solutions together with the experts.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Music in Hospitality: Creating the Right Atmosphere or Creating Legal Risks? Music is an essential part of the atmosphere in HoReCa establishments. It moulds guests&#8217; impressions, influences their mood, and enhances their overall experience in restaurants, caf\u00e9s, bars, and hotels. At the same time, the use of music involves legal considerations that often remain overlooked [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4821,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[63,1],"tags":[],"class_list":["post-5035","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articles","category-news"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/ipacademy.nipo.gov.ua\/en\/wp-json\/wp\/v2\/posts\/5035","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ipacademy.nipo.gov.ua\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ipacademy.nipo.gov.ua\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ipacademy.nipo.gov.ua\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ipacademy.nipo.gov.ua\/en\/wp-json\/wp\/v2\/comments?post=5035"}],"version-history":[{"count":2,"href":"https:\/\/ipacademy.nipo.gov.ua\/en\/wp-json\/wp\/v2\/posts\/5035\/revisions"}],"predecessor-version":[{"id":5037,"href":"https:\/\/ipacademy.nipo.gov.ua\/en\/wp-json\/wp\/v2\/posts\/5035\/revisions\/5037"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ipacademy.nipo.gov.ua\/en\/wp-json\/wp\/v2\/media\/4821"}],"wp:attachment":[{"href":"https:\/\/ipacademy.nipo.gov.ua\/en\/wp-json\/wp\/v2\/media?parent=5035"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ipacademy.nipo.gov.ua\/en\/wp-json\/wp\/v2\/categories?post=5035"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ipacademy.nipo.gov.ua\/en\/wp-json\/wp\/v2\/tags?post=5035"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}